Donna works for eMarketing,Inc. Her job includes putting "spin" on the firm's successes and failures. In this context,ethics has to do with how businesspersons,in making their decisions,apply

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Ethics has to do with moral and ethical principles, not just legal doctrine, corporate guidelines, or financial priorities. Donna's job of putting spin on the firm's successes and failures involves a lot of subjective interpretation of events, and it is important that she considers ethical principles in how she presents and communicates this information.

Donna Works for EMarketing,Inc