Waldorf Inc

Waldorf Inc., an oil company, is faced with an ethical dilemma of whether or not to continue to use the process of hydraulic fracturing to drill petroleum from thousands of feet below the surface of the Earth. The company is facing social pressures from environmental groups to discontinue the process of hydraulic fracturing as it has adverse effects on the environment. Waldorf Inc. wants to use a proactive approach to deal with these social pressures. In which of the following ways can Waldorf Inc. improve its reputation as a highly ethical company?

A) By creating new mission and vision statements
B) By developing strategies to minimize the damage to the firm
C) By building capabilities to quickly respond to these social pressures
D) By engaging in corporate social responsibility (CSR) initiatives