The App Store views and organizes its marketing activities from the viewpoint of its buyers, who are predominantly comprised of the Millennial generation. Management works hard to sense, serve, and satisfy the needs of this tech savvy demographic. Which of the following does The App Store most likely practice?
A) sense-of-mission marketing
B) affiliate marketing
C) societal marketing
D) consumer-oriented marketing
E) innovative marketing
Correct Answer:
Verified
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