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Power Pro, a Leading Manufacturer of Lawn and Garden Equipment

Question 7

Multiple Choice

Power Pro, a leading manufacturer of lawn and garden equipment, releases a new line of cordless, lightweight, electric weed trimmers. To boost sales, Power Pro issues a 50 percent off coupon to the first 100 buyers at all Home Depot stores in Ontario. Which element of the promotion mix has Power Pro used in this scenario?


A) sales promotion
B) public relations
C) crowdsourcing
D) personal selling
E) advertising

Correct Answer:

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