Given Coke's (Coca Cola) availability in many different locations, from restaurants to grocery stores, to vending machines, and the product availability at many major events, it is safe to suggest that Coke uses selective distribution.

Question

Quizplus · Accepted Answer

Coke uses intensive distribution, not selective distribution, as it aims to be available in as many locations as possible to maximize consumer access and convenience.

Given Coke's (Coca Cola) Availability in Many Different Locations, from Restaurants