A major disadvantage of the ________ approach to budgeting is that firms who allocate a random dollar amount to the promotion mix guarantee virtually nothing except that the money will be spent.

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The Answer of A major disadvantage of the ________ approach to budgeting is that firms who allocate a random dollar amount to the promotion mix guarantee virtually nothing except that the money will be spent.

A Major Disadvantage of the ________ Approach to Budgeting Is