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The First Step to Idea Generation Using the Design Thinking

Question 52

Multiple Choice

The first step to idea generation using the design thinking process is to


A) assess similar products already in the marketplace.
B) define the problem in a human-centric way.
C) brainstorm as many ideas as possible.
D) assess gaps in the company's current product line.
E) gain an empathic understanding of the customer's needs.

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