Trina's pet grooming business is booming. She is wondering whether it would be a good business move to open a second location across town. What part of the marketing plan would help Trina identify the market trends, conditions, and competitive forces that would help her make a decision?
A) a control strategy
B) a situation analysis
C) the executive summary
D) a marketing strategy
E) a financial overview
Correct Answer:
Verified
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