Big Fun Bowling and Arcade increased the amount of money it spent on marketing and advertising in order to attract new customers. It is now reviewing its current profitability numbers and has found that its profit has not increased. What measure of profitability is the company looking at and does increased advertising always lead to more profit?

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The Answer of Big Fun Bowling and Arcade increased the amount of money it spent on marketing and advertising in order to attract new customers. It is now reviewing its current profitability numbers and has found that its profit has not increased. What measure of profitability is the company looking at and does increased advertising always lead to more profit?

Big Fun Bowling and Arcade Increased the Amount of Money