When determining the top most valuable global brand in 2018, three criteria were used: (1)the financial performance of the branded product, (2)the ability of the brand to draw a premium price or significantly impact the company's profits, and (3)the
A)length of time the product has been on the market.
B)number of competitors competing against the product.
C)role the brand plays in influencing consumers.
D)role the brand plays in corporate philanthropy efforts.
E)amount of money spent in order to promote the product.

Question

Quizplus · Accepted Answer

The Answer of When determining the top most valuable global brand in 2018, three criteria were used: (1)the financial performance of the branded product, (2)the ability of the brand to draw a premium price or significantly impact the company's profits, and (3)the
A)length of time the product has been on the market.
B)number of competitors competing against the product.
C)role the brand plays in influencing consumers.
D)role the brand plays in corporate philanthropy efforts.
E)amount of money spent in order to promote the product.

When Determining the Top Most Valuable Global Brand in 2018