Brand managers find out what people are saying about their brand on Twitter by
A) having employees perform spot checks on posts.
B) using social media management tools like TweetDeck.
C) creating their own Twitter account and seeing what "followers" say on Facebook.
D) recognizing that posts are too brief to allow for a substantive mention of their brand.
E) employing outside search services such as Google and Bing.
Correct Answer:
Verified
Q52: Which of these statements about Facebook is
Q53: If you wanted to generate brand buzz
Q54: The marketing challenge for the brand manager
Q55: The website that enables users to send
Q56: Twitter is
A) a website where users may
Q58: Facebook is
A) a popular website where users
Q59: To generate traffic to a Facebook Page
Q60: LinkedIn is
A) a website where users may
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