Which of the following statements about the role of social media for PepsiCo's "Friend Finder" is most accurate?
A) The purpose of the video was to reinvigorate sales of the Diet Pepsi brand.
B) Advertising the "Friend Finder" video on Facebook made sense since so many people look up old friends on this site.
C) Pepsi created a a series of tweets describing the rekindling of the relationship between Selena Gomez and Justin Bieber.
D) The Pepsi "Friend Finder" YouTube video prompted users to download an app that let them find lost friends at music festivals via drone.
E) "Friend Finder" was an expensive mistake for Pepsi, failing to connect with consumers.
Correct Answer:
Verified
Q81: Q82: Q82: New performance measures are emerging in an Unlock this Answer For Free Now! View this answer and more for free by performing one of the following actions Scan the QR code to install the App and get 2 free unlocks Unlock quizzes for free by uploading documents