TransWave International is a small company that has developed a system that uses the Internet and patented electronic sensors as an early-warning device for pipeline leaks. With recent growth in the natural gas industry, the timing is right for this company's success, but it must use ________ advertising so oil and gas companies will know of its product's existence.

Question

Quizplus · Accepted Answer

Pioneering advertising is used to introduce a new product to the market, which is what TransWave International needs to do to inform oil and gas companies about its innovative leak detection system.

TransWave International Is a Small Company That Has Developed a System