Three common trade-oriented sales approaches are targeted uniquely to wholesalers, retailers, and distributors: cooperative advertising, ________, and training of distributor's sales forces.

Question

Quizplus · Accepted Answer

Discounts and allowances are commonly used trade-oriented sales approaches targeted at wholesalers, retailers, and distributors to incentivize them to purchase and promote products.

Three Common Trade-Oriented Sales Approaches Are Targeted Uniquely to Wholesalers