Primary demand is a desire for the ________ rather than for a ________; it is often the focus of marketing when there are few competitors with the same product.

Name: Primary demand is a desire for the ________ rather than for a ________; it is often the focus of marketing when there are few competitors with the same product.
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Question

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Primary demand refers to the desire for a product class rather than a specific brand, especially when there are few competitors offering the same product.

Primary Demand Is a Desire for the ________ Rather Than