When they were first introduced,peel-back aluminum seals were seen as a great alternative to using a traditional can opener to open cans because many people sliced their fingers with can openers.As soon as the technology became more widely available,many manufacturers switched to this safer,more flexible seal.This packaging innovation demonstrated the importance of a
A) functional benefit.
B) reseller benefit.
C) communication benefit.
D) perceptual benefit.
E) psychological benefit.
Correct Answer:
Verified
Q301: Products such as Yoplait's Go-GURT®portable low-fat yogurt
Q302: Hot-Can Café Latte coffee comes in single-serving,
Q303: Which of the following statements about perceptual
Q330: How long is a product life cycle?
Q336: Express warranties
A)provide a written statement of manufacturer
Q336: Compare the three ways to manage a
Q338: A written statement of manufacturer liability is
Q342: Describe a brand name and explain how
Q343: Define brand equity. List the four sequential
Q343: An implied warranty
A)provides a written statement of
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents