Organizational buying criteria refer to
A) the restrictions placed on potential solutions to a problem in a purchase decision.
B) the specific qualifications of a potential customer based upon past performance,reliability,and consistency regarding the purchase of an organization's offerings.
C) the qualifications of the supplier's products and services based on recommendations from competitors.
D) the objective attributes of the supplier's products and services and the capabilities of the supplier itself.
E) the factors that an ultimate consumer would consider that represent both the objective attributes of a brand and the subjective ones to compare different products and brands.
Correct Answer:
Verified
Q62: The primary reason companies have placed an
Q64: The buying objective for nonprofit firms and
Q68: All of the following statements about the
Q70: To be a Walmart supplier,a firm must
Q70: Which of the following characterizes organizational buyer-seller
Q72: Firms marketing consumer products or services often
Q75: A business firm buys products and services
Q76: There are seven commonly used organizational buying
Q77: Many companies have broadened their buying objectives
Q80: The deliberate effort by organizational buyers to
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents