Paul Avery is a salesperson at the only Ford automobile dealership in Wausau,Wisconsin.However,there are several other auto dealerships in town,offering both domestic and foreign cars and trucks.Paul works hard to keep his customers satisfied because he knows that if his customers are unhappy,they can simply buy a car from one of the several other comparable dealers in Wausau.This marketing environment is an example of
A)pure competition.
B)monopolistic competition.
C)an oligopoly.
D)a monopoly.
E)marginal competition.

Question

Quizplus · Accepted Answer

One brand of automobile is often viewed as substitutable for another.In this case,the several sellers compete with their products on a substitutable basis within a price range in monopolistic competition.

Paul Avery Is a Salesperson at the Only Ford Automobile