The key role of marketing includes
A)supporting the board of directors.
B)operating at the corporate level.
C)looking outward by listening to customers.
D)managing executives.
E)delivering strategic business decisions.

Question

Quizplus · Accepted Answer

A key role of the marketing department is to look outward by listening to customers,developing offerings,implementing marketing program actions,and then evaluating whether those actions are achieving the organization's goals.

The Key Role of Marketing Includes