Ryan receives a coupon on his iPhone advising him about the location of a Taco Bell store. This is an example of which requirement for marketing to occur?
A) demonstrating an unmet need
B) discovering a consumer need
C) the foundation of brand loyalty
D) a way for parties to communicate
E) practicing ethics and sustainability
Correct Answer:
Verified
Q41: To avoid new-product failure, new-product expert Robert
Q43: Studies of new product launches indicate that
Q44: A want refers to
A)a sense of personal
Q46: Marketers often discover consumer needs by
A) implementing
Q48: Crowdsourcing has been an important method of
Q51: Showstoppers refer to
A)creative or innovative members of
Q55: A factor that might doom a product
Q57: If you followed the suggestions of Robert
Q57: A television advertisement shows several teenagers searching
Q57: A need that has been shaped by
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