A television advertisement shows several teenagers searching through the pantry for something to satisfy their hunger.The pantry offers the teenagers many alternatives-cereal,chips,cookies,and some Cool Mint Chocolate Clif Bars.The ad,which shows the teens happily selecting the Clif Bars,appeals to the consumers' ________ for sustenance to satisfy their hunger and attempts to shape their ________ for the advertised product.
A)needs;wants
B)requirements;needs
C)wants;preferences
D)demands;needs
E)needs;preferences

Question

Quizplus · Accepted Answer

A need occurs when a person feels deprived of basic necessities (i.e. ,food,water,clothing,and shelter).A want is a need that is shaped by a person's knowledge,culture,or personality.Hunger represents the consumer's need,while consuming Cool Mint Chocolate Clif Bars is a way to satisfy one's hunger based on wants.

A Television Advertisement Shows Several Teenagers Searching Through the Pantry