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Joe Was the CEO of Joe's Bait and Tackle in Baton

Question 94

Multiple Choice

Joe was the CEO of Joe's bait and tackle in Baton Rouge, LA. Joe started the company years ago and he arranged it so that all the employees in his company had to get his approval whenever a customer asked for a refund. This often resulted in unhappy customers because Joe was not always available when a customer came by the store to return an item. One of Joe's employees, Tyrone, suggested to Joe that employees be allowed to return a customer's money if the sale was less than 20 dollars. Given that most sales returns were less than 20 dollars, this would satisfy most customers and save Joe time. This scenario is an example of what type of innovation?


A) product
B) exploitative
C) people
D) organizational structure

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