Which of the following statements about social responsibility is correct?
A) Social responsibility dimensions do not include philanthropic concerns.
B) Social responsibility does not deal with the total effect of all marketing decisions on society.
C) Social responsibility refers to a company's obligation to maximize its positive impact and minimize its negative impact on society.
D) Social responsibility dimensions do not include economic concerns.
E) Social responsibility refers to principles and standards that define acceptable conduct in marketing as determined by various stakeholders.

Question

Quizplus · Accepted Answer

Social responsibility refers to a company's obligation to maximize its positive impact and minimize its negative impact on society. This includes economic, legal, ethical, and philanthropic concerns. Therefore, option A and D are incorrect. Option B is incorrect because social responsibility does consider the total effect of all marketing decisions on society. Option E is also incorrect as it describes marketing ethics, not social responsibility.

Which of the Following Statements About Social Responsibility Is Correct