When Starbucks decided to expand into the international markets of India, Japan, and Argentina, management realized that there would be significant differences in the standards of living, credit, buying power, and income distribution in those countries. Starbucks is currently examining the ____ forces in its environmental analysis.

Question

Quizplus · Accepted Answer

The economic forces refer to the factors such as standards of living, credit, buying power, and income distribution, which are relevant in this scenario. Cultural, ethical, technological, and legal forces may also play a role, but they are not specifically mentioned or emphasized in the context of Starbucks' expansion into international markets.

When Starbucks Decided to Expand into the International Markets of India