Media allocation, retail outlets, and price are among the easiest marketing mix variables to standardize.

Name: Media allocation, retail outlets, and price are among the easiest marketing mix variables to standardize.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Media allocation, retail outlets, and price are all highly dependent on the local market, competition, and consumer preferences. Therefore, they are difficult to standardize across different regions or countries.

Media Allocation, Retail Outlets, and Price Are Among the Easiest