Initiators are those consumers who generate their own media outlets, such as blogs and wikis.

Name: Initiators are those consumers who generate their own media outlets, such as blogs and wikis.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Initiators are typically considered those who start or prompt an action or process. In the context of media, they might be the ones to begin a conversation or topic, but generating their own media outlets like blogs and wikis makes them content creators or publishers, not initiators in the strict sense.

Initiators Are Those Consumers Who Generate Their Own Media Outlets