Services ____________ factors for the customer to evaluate as compared to goods.
A) have the same number of
B) have more
C) have fewer
D) have more physical
E) have fewer intangible

Question

Quizplus · Accepted Answer

Services have fewer factors for the customer to evaluate as compared to goods. This is because services are more intangible and less standardized compared to physical goods, which can be evaluated based on factors such as quality, durability, and performance. With services, factors such as reliability, responsiveness, empathy, and assurance may be more important, but these are harder to evaluate objectively.

Services ____________ Factors for the Customer to Evaluate as Compared