Canon Inc. is releasing a new version of its EOS Rebel camera. As part of the launch, they have submitted a 2,500-word story to Popular Photography, a magazine for camera users. This is a public relations tool known as
A) publicity.
B) a news release.
C) a captioned photo.
D) a feature article.
E) a press conference.

Question

Quizplus · Accepted Answer

Canon Inc. submitted a lengthy story to a magazine, which indicates that they are using a feature article as a public relations tool to promote the launch of their new camera.

Canon Inc Is Releasing a New Version of Its EOS Rebel