General Motors has a regional subsidiary, Opel headquartered in Germany, to market both GM and Opel cars with a strong European distinction.This would be an example of ________________ marketing.
A)multinational
B)global
C)transnational
D)international
E)domestic

Question

Quizplus · Accepted Answer

Opel, as a regional subsidiary of General Motors, markets cars with a strong European distinction, which aligns with multinational marketing where strategies are tailored to fit each country's or region's market.

General Motors Has a Regional Subsidiary, Opel Headquartered in Germany