(Table: Consumer Valuations for Two Software Programs I) Assume that the marginal cost of producing software is zero. If the firm priced and sold each program separately, it would earn total revenues of _____, while a pure bundling strategy would generate the firm total revenues of _____.
A) $450; $900
B) $380; $450
C) $700; $760
D) $600; $660

Question

(Table: Consumer Valuations for Two Software Programs I) Assume that the marginal cost of producing software is zero. If the firm priced and sold each program separately, it would earn total revenues of _____, while a pure bundling strategy would generate the firm total revenues of _____. 
A) $450; $900 
B) $380; $450 
C) $700; $760 
D) $600; $660

Quizplus · Accepted Answer

The Answer of (Table: Consumer Valuations for Two Software Programs I) Assume that the marginal cost of producing software is zero. If the firm priced and sold each program separately, it would earn total revenues of _____, while a pure bundling strategy would generate the firm total revenues of _____. 
A) $450; $900 
B) $380; $450 
C) $700; $760 
D) $600; $660

(Table: Consumer Valuations for Two Software Programs I) Assume That