An Orphanage Recently Held a Campaign Under the Banner "Give

An orphanage recently held a campaign under the banner "Give today; help our tomorrow." The campaign was organized through posters and social media. Each day a page was dedicated to one of the children and spoke of the life of the child and that child's hobbies, likes, and dislikes. The page concluded with a plea to the audience to help sustain the child's needs. Which of the following did the organization use in their message?

A) psychological reactance
B) emotional appeal
C) appeal to popularity
D) appeal to authority
E) fear appeal