The therapist pairs a stimulus that is attractive (but deviant or self-defeating) to the client with a noxious UCS, in an attempt to reduce an unwanted behaviour in ____________________ therapy.

Question

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This technique is known as aversion therapy, where an undesirable behavior is paired with an unpleasant stimulus in an effort to condition a negative response to the behavior.

The Therapist Pairs a Stimulus That Is Attractive (But Deviant