Starbucks has a new program where you receive stars for purchases made at their stores. Later you can redeem these stars for other products. It seems that Starbucks is using a procedure similar to
A)aversive conditioning
B)preparedness
C)a token economy
D)higher-order conditioning
E)discrimination training

Question

Quizplus · Accepted Answer

Starbucks' program of receiving stars for purchases and redeeming them for products is an example of a token economy. In a token economy, tokens (in this case, stars) are given as a reward for certain behaviors (purchasing items), and these tokens can later be exchanged for other items or privileges.

Starbucks Has a New Program Where You Receive Stars for Purchases