Intending to purchase laundry detergent, Wendy went to her neighbourhood supermarket where her favourite brand was advertised on sale for $4.99 for a 5-kilogram box. When she arrived, there were no boxes of her brand left but the store's house brand was prominently displayed for sale also at $4.99 for the same size box. At the checkout the price appears as $4.59 when the clerk scans the UPC bar code. A violation of the Competition Act has occurred.

Question

Quizplus · Accepted Answer

The store advertised the house brand laundry detergent for $4.99, but the price at the checkout was $4.59. This is a violation of the Competition Act, which prohibits businesses from engaging in misleading advertising.

Intending to Purchase Laundry Detergent, Wendy Went to Her Neighbourhood