Emma is approached by a sales rep in a clothing store who first introduces himself and then immediately shares a lot of information about a new fashion line. According to research findings about short-term memory, it is MOST likely that 30 seconds after walking away, Emma will:

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Research on short-term memory suggests that people can only hold a limited amount of information in their minds for a short period, and they tend to remember the beginning and end of an encounter better than the middle. Emma is likely to forget some details of the sales pitch, including the sales rep's name, due to the limitations of short-term memory and the phenomenon known as the serial position effect.

Emma Is Approached by a Sales Rep in a Clothing