In the 1970s, Phillip Zimbardo's famous Stanford Prison Experiment demonstrated the power of:

Name: In the 1970s, Phillip Zimbardo's famous Stanford Prison Experiment demonstrated the power of:
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The Stanford Prison Experiment, conducted by Phillip Zimbardo in the 1970s, demonstrated the powerful influence that social roles have on people's behavior, showing how individuals conform to the expectations of their roles, in this case, guards and prisoners.

In the 1970s, Phillip Zimbardo's Famous Stanford Prison Experiment Demonstrated