Traditional focus groups foster closer customer relationships than social computing does.

Name: Traditional focus groups foster closer customer relationships than social computing does.
Brand: Quizplus
Rating: 4.8 (38 reviews)

Question

Quizplus · Accepted Answer

Social computing allows for broader and more continuous engagement with a larger group of customers, facilitating more diverse feedback and interaction, which can lead to stronger customer relationships over time. Traditional focus groups are limited by their smaller, more controlled settings.

Traditional Focus Groups Foster Closer Customer Relationships Than Social Computing