________ shoppers, who have more to lose when they make a bad purchase, actually search less before they buy than do ________ shoppers.
A) Affluent; lower-income
B) Younger; more senior
C) Rational; irrational
D) Lower-income; affluent

Question

Quizplus · Accepted Answer

Lower-income shoppers often have more constraints on their resources, making each purchase more significant. Affluent shoppers might search less because they can more easily absorb the cost of a bad purchase.

________ Shoppers, Who Have More to Lose When They Make