________ describes a consistent pattern whereby consumers buy the same brand just about every time they go to the store, out of habit, merely because it takes less effort.
A) Laziness
B) Inertia
C) Sloth
D) Ritual shopping

Question

Quizplus · Accepted Answer

Inertia in consumer behavior refers to a situation where consumers repeatedly purchase the same brand out of habit, not necessarily because of loyalty or satisfaction, but because it requires less effort to stick with what they know.

________ Describes a Consistent Pattern Whereby Consumers Buy the Same