When Linda saw the ad for the new and improved Swiffer mop, she rushed out and bought one. She can be considered to have the trait of:
A) innovativeness.
B) materialism.
C) self-consciousness.
D) need for cognition.

Question

Quizplus · Accepted Answer

Linda's quick decision to purchase a new and improved product upon seeing an advertisement demonstrates innovativeness, which is the trait of being open to trying new products, services, or experiences.

When Linda Saw the Ad for the New and Improved