The automobile company Jaguar uses the cat as its logo to depict the same traits as the cat: solitary, opportunistic, stalk-and-ambush predator at the top of the food chain. This is an example of:

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The use of a cat in Jaguar's logo to symbolize traits such as solitary, opportunistic, and being a top predator is an example of brand personality. This concept involves giving a brand human-like characteristics to make it more relatable or appealing to consumers.

The Automobile Company Jaguar Uses the Cat as Its Logo