Which of the following holds true for product adaptation?
A) It refers to the company strategy of modifying an existing product in a way that makes it better fit local needs.
B) It refers to the total composite of products offered by a particular organization.
C) It refers to the strategy of taking the company's current products and selling them in other countries without making changes to the product.
D) It refers to the creation of a new name, term, symbol, design, or a combination of them for an established brand with the intention of developing a differentiated position in the mind of stakeholders and competitors.
E) It refers to the strategy of creating an entirely new product for a given local market.
Correct Answer:
Verified
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