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In Holland, KFC Makes a Potato-And-Onion Croquette, While in France

Question 41

Multiple Choice

In Holland, KFC makes a potato-and-onion croquette, while in France it sells pastries alongside chicken.KFC:


A) has centralized its business processes to enable it to provide the services mentioned.
B) assumes that consumer needs and desires vary by country.
C) assumes that the world is flat.
D) sells the same products in the same way in every country.
E) is following the cost-leadership strategy.

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