Paivio's dual coding theory suggests that

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Paivio's dual coding theory posits that information can be encoded into long-term memory in two ways: through verbal associations and through visual imagery. This theory suggests that concrete words, which can evoke both verbal and visual representations, are easier to remember than abstract words, which might only have a verbal representation. Therefore, all the options provided are aspects of or implications of Paivio's dual coding theory.

Paivio's Dual Coding Theory Suggests That