A best-value strategy offers products or services to a wide range of customers at the best price-value available on the market.

Question

Quizplus · Accepted Answer

The statement correctly defines the best-value strategy, which aims to provide products or services at the best price-value ratio to a broad range of customers. This approach focuses on delivering a superior level of service or quality while keeping prices competitive, making it attractive to a broader audience.

A Best-Value Strategy Offers Products or Services to a Wide