Which one of Rumelt's criteria for evaluating strategies refers to the need for strategists to examine sets of trends?
A) Consistency
B) Consonance
C) Feasibility
D) Advantage
E) Empowerment

Question

Quizplus · Accepted Answer

Consonance refers to the need for strategies to fit with external trends and company capabilities. Examining sets of trends is a key part of assessing consonance, and therefore B is the correct choice. Consistency refers to the need for strategies to match the organization's values and goals, feasibility refers to the ability to implement the strategy, advantage refers to the creation of a competitive advantage, and empowerment refers to the ability of the strategy to motivate and engage employees. None of these criteria explicitly address the examination of sets of trends.

Which One of Rumelt's Criteria for Evaluating Strategies Refers to the Need