'McDonaldization' exemplifies the logic of standardization.

Name: 'McDonaldization' exemplifies the logic of standardization.
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McDonaldization refers to the process by which the principles of the fast-food restaurant are coming to dominate more and more sectors of American society as well as the rest of the world. This concept, coined by sociologist George Ritzer, highlights the logic of standardization, efficiency, predictability, and control through non-human technologies.

'McDonaldization' Exemplifies the Logic of Standardization