A ____ is a merger between firms operating at different but related levels in the production and marketing of a product.
A) conglomerate merger
B) Cooperative
C) joint venture
D) vertical merger
E) horizontal merger

Question

Quizplus · Accepted Answer

A vertical merger is a type of merger between firms that operate at different but related levels in the production and marketing of a product, such as a merger between a manufacturer and a supplier or a producer and a distributor. This type of merger can create efficiencies and economies of scale by integrating different stages of the production process and reducing transaction costs.

A ____ Is a Merger Between Firms Operating at Different