Because people can usually attend to only seven (plus or minus two) pieces of information at a time, it is easy to overwhelm consumers with too much information.

Question

Quizplus · Accepted Answer

This statement is true. Our working memory can only handle a limited amount of information, generally around 7 items (plus or minus 2). Providing too much information at once can overload and overwhelm consumers, leading to a decrease in attention, comprehension, and retention.

Because People Can Usually Attend to Only Seven (Plus or Minus