The part-list cuing effect suggests that by getting his/her product into the consumer's mind, a salesperson can actually decrease the probability that other brands will be retrieved from memory.

Question

Quizplus · Accepted Answer

The part-list cuing effect refers to the phenomenon where listing some items from memory makes it harder to recall the other non-listed items. Therefore, if a salesperson can successfully cue their product in the consumer's mind, it can decrease the probability of other brands being retrieved from memory.

The Part-List Cuing Effect Suggests That by Getting His/her Product